Company attributes steady growth to Maconomy X+ launch in the U.S.
BOSTON--Maconomy US, leading provider of business solutions and services for professional service companies and marketing communications organizations, announced today that its growth continues at a rapid pace with revenues increased 27 percent in Q3 2007 over the same period last year and 84 percent year-to-date growth over 2006. For parent company Maconomy A/S its US subsidiary is experiencing more three times the growth than any other country in which it operates. Overall, Maconomy A/S continues to increase revenues more than 20 percent for each of the past seven quarters.
With the launch of Maconomy X+, the company’s flagship enterprise resource planning (ERP) software solution for marketing communications agencies, new and existing customers jumped at the opportunity to upgrade to Maconomy X+ for its enhanced business intelligence tools, integrated capacity and resource planning capabilities and the ability to register billable time via mobile devices.
Especially in the U.S., Maconomy’s growing customer base finds basic accounting software no longer fits the bill as a comprehensive solution is required to optimize business performance at both strategic and operational levels. For example, Seismicom, a leading San Francisco-based marketing firm, replaced its accounting software with Maconomy.
Additionally this quarter, Maconomy announced that its flagship software integrates seamlessly with STRATA Media Buying software, providing the ability to track media buys in Maconomy. Especially key for advertising agencies, this creates a single interface to capture billable time and media buys, ensuring more accurate and timely billing.
“We are clearly on track for profitable growth in 2008,” said Steen Andersen, president, Maconomy US. “The marketing communications industry is grappling with significant change as social media takes hold and challenges traditional methods. We are pleased to deliver a solution that ensures strategic and efficient operations for agencies so they can continue to focus on continuing to deliver high quality services in this environment without sacrificing profitability.”
About Maconomy US
Maconomy US maximizes profitability for mid to large size marketing communications agencies by providing software and services that optimize finance management, job costing, project management, business intelligence, and resource planning in one integrated ERP solution. The company is a subsidiary of Maconomy A/S, headquartered in Copenhagen, Denmark and founded in 1989. Maconomy A/S is a global provider of industry-specific business solutions for professional services companies and marketing communications organizations.
